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Another Best-Seller by Mark Holmes: "Wooing Customers Back - How To Give Great Service and Increase Your Own Success"
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FOR IMMEDIATE RELEASE
MEDIA CALLS: 417-848-6560; 800-841-8540 Email: info@thepeoplekeeper.com
Review Copy Available On Request
Want Them to Stay? It Takes More Than Pay! "The People Keeper"
Shows How To Attract, Motivate And Retain Better Employees
Shows How To Attract, Motivate And Retain Better Employees
SPRINGFIELD, MO -- May 8, 2001 "Pay doesn't make them stay," says management expert Mark Holmes. Holmes learned this firsthand while founding several successful companies and consulting some of the world's largest corporations. Today his extensive research and experience culminate in the announcement of his new book, entitled "The People Keeper," found at http://www.thepeoplekeeper.com/
"We're currently seeing the most competitive job market in decades, and losing qualified workers wreaks havoc on a bottom line. Retaining your best people in an environment like this one can offer a real competitive advantage," says Holmes. Also the author of "Wooing Customers Back," Holmes is the president of Consultant Board, Inc., a company that helps organizations improve customer satisfaction, increase employee retention, and enhance teamwork, communication, and leadership skills.
Designed to be effective whether you are a human resources manager, business manager, or the president of a smaller company, the techniques found in "The People Keeper" help you master the all-too-often ignored facet of employee retention. And if you think happy employees don't make a fiscal difference, think again. In addition to increasing productivity, satisfied employees are generally healthier, use fewer sick days, and reduce corporate training costs.
"When you use proven techniques to motivate your employees, they'll love their jobs and do their best work and remain enthusiastic. Modern corporations have gone out of their way to attract the best employees, yet most have lost sight of what it takes to keep them. Instead, companies throw money at employee dissatisfaction, hoping it will simply go away. The myth that money is the answer to motivational and productivity problems is pervasive throughout business," says Holmes.
"The People Keeper," however, goes far beyond simply diagnosing the problem. Within its 140 pages are proven methods and philosophies that give employees enthusiastic reasons for returning to work each day. These techniques can be deceptively simple, such as open communication between manager and worker, clearly defining the company's goals and each employee's role within that path to success, and individual rewards based on each employee's unique personality and motivating factors.
According to Holmes, however, these basic techniques are nearly always over-looked by managers. "Many managers aren't good at reward or praise because they're conditioned to lead that way. The solution may be as easy as equipping a management team with enlightened views of employee appreciation, motivation, and retention techniques."
Supplementing the hard-copy release of "The People Keeper" is the debut of The People Keeper web site, http://www.thepeoplekeeper.com, where visitors can use a set of innovative and free web-based tools such as employee surveys and interactive applets to measure and enhance their companies' people-keeping skills.
Just as important as Holmes's assertions is his ability to back them up. Citing studies by the Harvard Business School that claim businesses with strong corporate cultures can outperform their weaker counterparts five-fold, "The People Keeper" is a comprehensive source of information about the importance of harnessing each employee's potential -- and the perils of avoiding it.
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Media are free to request a review copy and media kit.MEDIA CALLS: 417-848-6560; 800-841-8540 Email: info@thepeoplekeeper.com
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